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Showing posts from June, 2025

The Science of Shingle Color: How Your Roof Affects Energy Efficiency

 I know, I know, it's not the most exciting topic. But seriously, when you’re looking at a new roof, there's a conversation you need to have that goes way beyond "just get the cheapest one." I’m talking about color. You might not think it’s a big deal, but the color of your asphalt shingles has some serious superpowers. It can make your house feel cooler, save you money on your energy bills, and even make your neighbors stop and say, "Wow, that place looks great!" As a guy who spends a lot of time thinking about roofs, it's my job, after all, as a roofing company in Tennessee. I’ve seen firsthand the magic a new roof color can work. It’s like a fresh coat of paint for your whole house, only a lot more impactful and a lot more permanent. So, let me tell you why picking the right color is a decision you absolutely shouldn't rush. The Great Color vs. Energy Debate: It’s Science! Okay, so picture this: it’s a scorching summer day here in Tennessee. The ...

Seasonal Stress: How Changing Weather Affects Your Asphalt Roof—And What You Can Do About It

  Brought to you by Insurance Roofs – Your Trusted Roofing Contractor Your roof might not get much of your daily attention, but it’s working around the clock to protect your home from everything Mother Nature throws at it. From blistering summer heat to winter’s icy grip, your asphalt roof takes a beating all year long. As your local roofing contractor , we want to help you understand how seasonal changes affect your roof—and what steps you can take to keep it in top shape. Spring: Time to Wake Up and Check for Damage Spring brings flowers, sunshine… and sometimes, a reality check. After a long winter, your roof may show signs of wear and tear that need immediate attention. What to Watch For: Lifting or curling shingles from strong winter winds Clogged gutters packed with leaves and debris from fall Leaks caused by melting ice dams or failed flashing Algae or moss growth from trapped winter moisture What You Can Do: Now’s the perfect time to give your roof a solid ...

How to Pick the Right Asphalt Shingle Color for Your Home (Without Regretting It Later)

 When people talk about roofing, the first thing that usually comes to mind is “How much is this going to cost me?” or “Will this roof last 20 years?” And hey, those are valid questions. But there’s another one that often gets overlooked— what color should the shingles be? You might be thinking, Does it even matter that much? Oh yes, it does. The color of your asphalt shingles can totally change the way your home looks from the street, affect your energy bills, and even influence your home's resale value down the line. So, if you're working with a roofing contractor in Tennessee or a roofing company in Mississippi —or anywhere else, really—take a few extra minutes to think through your color choice. Let’s break it down like you and I are sitting on your front porch, sipping sweet tea, and talking about how not to regret this decision in five years. Why Your Shingle Color Actually Matters Imagine your house like an outfit. The siding is your pants and shirt. The roof? Tha...